UI/UX Design
Clean Break
A mobile app that helps users quit smoking by tracking progress, visualising health recovery, and celebrating every smoke-free milestone.
My Role
I was responsible for end-to-end design : user research, prototyping, visual interface, and UX testing.
Product Designer
Designed a quit tracker, gamification, and money/health visualizations.
Key feature – Ai-powered quick-help assistant: when a user feels urge to smoke, it suggests personalised actions (breathing, water, distraction) based on context and user history.
User Research
Conducted in-depth interviews with 5 smokers across different stages of quitting. Mapped their triggers, habits, and past failed attemps. Built empathy maps and user journey flows to define pain points. Based on these insights, designed the core scenarios for the AI assistant. The app is currently in development – launch planned at the end of 2026.
Clean Break
Quitting feels overwhelming
Most smokers relapse within the first 7 days due to stress and habits. Clean Break offers a calm, supportive space to track progress, build new routines, and stay motivated – without pressure or judgment.
Platform
Mobile App iOS
Work Done
UX Research, Prototyping, Visual Design.
Timeframe
1,5 month
Overview
Designed a clean, pixel-perfect interface with an emerald green palette – symbolizing health and renewal. Every element is precise: balanced grids, clear typography, smooth micro-animations. The result is a premium, trustworthy look that users described as “calm and motivating.”
Process
Research
Research 1
Conducted a competitive analysis of 4 existing smoking cessation apps and created a mind map of desired features. Identified key user pain points: dark interfaces, lack of navigation, excessive text, harsh colors. Also identified the main market opportunity — an AI chat with deep context, which competitors lack.
Synthesis
User interview showed that the core need is not more data, but timely emotional support. The product is built around an AI assistant that delivers personalized help during cravings. The interface uses calming green tones with focus on simplicity and trust.
Outcomes
Three key findings: simple registration, instant craving support, and retention after day 30. Solutions: minimal onboarding, SOS widget on the home screen, health milestones, and community.
Process
Research
The user journey follows a clear 4-step path: goal setting (onboarding), self-monitoring (health&progress tracking), gamified engagement (daily/weekly challenges with analytics), and instant crisis support (AI-chat). The entire flow is designed to minimise friction, sustain motivation through micro-achievements, and provide real-time coping tools during cravings—all while maintaining full privacy transparency.
User Flow
Process
Research
User Flow
The user journey follows a clear 4-step path: goal setting (onboarding), self-monitoring (health&progress tracking), gamified engagement (daily/weekly challenges with analytics), and instant crisis support (AI-chat). The entire flow is designed to minimise friction, sustain motivation through micro-achievements, and provide real-time coping tools during cravings—all while maintaining full privacy transparency.
Process
Research
User Persona
Two key user segments - a lawyer and a restaurateur - share needs for structure, measurable progress tracking, and rapid support. The main pain points (fear of relapse, time scarcity, privacy demands, and the need for instant help in critical moments) became the foundation for designing key UX scenarios: simplified onboarding, quick trackers, and an embedded AI assistant.
Process
Research
User Persona
Two key user segments - a lawyer and a restaurateur - share needs for structure, measurable progress tracking, and rapid support. The main pain points (fear of relapse, time scarcity, privacy demands, and the need for instant help in critical moments) became the foundation for designing key UX scenarios: simplified onboarding, quick trackers, and an embedded AI assistant.
My Role
Product Design
Wireframes
Process
Design System
Before & After
Final Design
Quit Smoking - cluttered homepage
Competitor Benchmark
Poor navigation, cluttered main screen and paywalled core features create a high entry barrier and reduce user retention.
CleanBreak - clean IA&AI coach
My Final Design
Based on a competitor analysis, I identified key UX barriers. In my solution, I restructured the information architecture, simplified the navigation flow, and integrated an AI coach that support users during acute cravings with breathing exercises and distraction strategies. A soft aqua color palette and clear visual hierarchy reduce anxiety and turn the difficult process of quitting into a mindful and comfortable journey.
Quit Smoking - cluttered homepage
Competitor Benchmark
Poor navigation, cluttered main screen and paywalled core features create a high entry barrier and reduce user retention.
CleanBreak - clean IA&AI coach
My Final Design
Based on a competitor analysis, I identified key UX barriers. In my solution, I restructured the information architecture, simplified the navigation flow, and integrated an AI coach that support users during acute cravings with breathing exercises and distraction strategies. A soft aqua color palette and clear visual hierarchy reduce anxiety and turn the difficult process of quitting into a mindful and comfortable journey.
Final Design
Final Concept
A focus on data visualization and 2D illustrations in a soft palette helping users track progress, reduce anxiety, and receive emotional support throughout their quitting journey.
Design
Prototype
