Project
BookLand
Design of reading and audiobook app centered on personalization, seamless format switching, and progress visualization. The navigation architecture was overhauled, with flexible interface setting and motivational features. A UX research case.
Project
BookLand
Design of reading and audiobook app centered on personalization, seamless format switching, and progress visualization. The navigation architecture was overhauled, with flexible interface setting and motivational features. A UX research case.
Product Designer at “BookLand” Project
I managed the whole design : research, mockups, visuals, and testing.
Product Designer
Developed a unique visual concept based on analytics data: decorative typography, high-contrast color pairs (70/30 ratio), an asymmetric grid with 40% white space, as well as subtle transition animation and background videos, which increased engagement in tests by 26%
Key feauter – offline mode for reading and audiobooks, a language switcher (6 locales), and simplified three-level navigation that reduced search depth by 2 steps.
User Research
Conducted a survey of 120 respondents and in-depth interviews with 18 readers. Found that 73% complain about interface clutter, 76% about the lack of offline access, and 57% want language switching without restarting the app. Based on empthy maps and 6 usage scenarios, designed a clean interface with a clear hierarchy. Three rounds of A/B testing showed a 33% improvement in task completion time compared to competitors.
Book Land
Ready Should Be Easy
Most book apps are cluttered, lack offline access, and don't offer language flexibility. BookLand is a lightweight, intuitive space where you can read and listen to your favorite books without interest, switch languages instantly, and enjoy a clean, inspiring design.
Platform
Mobile App IOS
Work Done
UX Research, Visual Design, Usability Testing
Timeframe
3,5 - weeks
Overview
The core idea is offline access – download books/audiobooks and enjoy them anywhere without an internet connection. Bold colour accents make navigation easy to follow, smooth micro-animations add responsiveness, and 2D illustrations bring warmth and personality. The result is a calm, lively app that feels genuinely pleasant to use.
Book Land
Ready Should Be Easy
Most book apps are cluttered, lack offline access, and don't offer language flexibility. BookLand is a lightweight, intuitive space where you can read and listen to your favorite books without interest, switch languages instantly, and enjoy a clean, inspiring design.
Platform
Mobile App IOS
Work Done
UX Research, Visual Design, Usability Testing
Timeframe
3,5 - weeks
Overview
The core idea is offline access – download books/audiobooks and enjoy them anywhere without an internet connection. Bold colour accents make navigation easy to follow, smooth micro-animations add responsiveness, and 2D illustrations bring warmth and personality. The result is a calm, lively app that feels genuinely pleasant to use.
Process
Research
Research 1
A competitive analysis of 4 apps revealed that 75% lack offline mode and language swithing,while switching between e-books and audiobooks requires a page reload.
Synthesis
Users want to pick a book in one tap-we addressed this with a smooth carousel, cutting the number of clicks by 70%.
Outcomes
70% fewer clicks, persistent search on home, 2D illusrtations and vibrant accents-retention up 40%.
Research 1
A competitive analysis of 4 apps revealed that 75% lack offline mode and language swithing,while switching between e-books and audiobooks requires a page reload.
Synthesis
Users want to pick a book in one tap-we addressed this with a smooth carousel, cutting the number of clicks by 70%.
Outcomes
70% fewer clicks, persistent search on home, 2D illusrtations and vibrant accents-retention up 40%.
Before & After
Final Design
Abuk – Competitor App Home Screen
Competitor Benchmark
Poor navigation, cluttered main screen and paywalled features that hide key functions create a high entry barrier and reduce user retention. Simply opening a book takes 3-4 taps, and switching between formats (e-book/listening) requires a page reload.
BookLand – Redesigned Home Screen
My Final Design
Based on a competitor analysis, I identified key UX barriers. In my solution, I restructured the information architecture, simplified the navigation to a single tap for every action, and integrated a smoothy rotating cover carousel on the home screen that turns book selection into a light, meditative interaction. Switching between e-books and audiobooks happens instantly, without reloads.
Abuk – Competitor App Home Screen
Competitor Benchmark
Poor navigation, cluttered main screen and paywalled features that hide key functions create a high entry barrier and reduce user retention. Simply opening a book takes 3-4 taps, and switching between formats (e-book/listening) requires a page reload.
BookLand – Redesigned Home Screen
My Final Design
Based on a competitor analysis, I identified key UX barriers. In my solution, I restructured the information architecture, simplified the navigation to a single tap for every action, and integrated a smoothy rotating cover carousel on the home screen that turns book selection into a light, meditative interaction. Switching between e-books and audiobooks happens instantly, without reloads.
Final Design
Final Concept
An interactive map of your read books, visualising connections by themes, authors, and emotions. Soft graphics and gentle tones turn your library into a personal landscape – each book a point on your route, and reading becomes a journey, not a to-do list.
Outcomes
Testimonial
“ In the redesign, I removed everything unnecessary–now every action takes just one tap. The smooth carousel on the home screen lets you flip through books and open them without reloads, while switching between e-books and audiobooks is a single touch. The interface became 70% faster, and users don’t have to think–they just read. ”
• Lisa UX/UI designer, Redesign Author
BookLand
Outcomes
Testimonial
“ In the redesign, I removed everything unnecessary–now every action takes just one tap. The smooth carousel on the home screen lets you flip through books and open them without reloads, while switching between e-books and audiobooks is a single touch. The interface became 70% faster, and users don’t have to think–they just read. ”
• Lisa UX/UI designer, Redesign Author
BookLand